Mira

Your tools for events. One ecosystem.

Ticketing

The numbers behind your event: planned before the sale, tracked through it.

Marketing

Brand, calendar, campaigns and the visuals, made with your brand already on.

Guestlists

From request to wristband: guest lists that don't fall apart.

Access

Every gate and every scan, with live occupancy on the night.

Community

Ambassadors who sell for you, and the numbers that show it.

Every tool your event runs on, in one workspace.

Book a demo

Your event runs on a dozen tabs.

Sales in three ticketing platforms, guests in a spreadsheet, ads in another login and the door list in a group chat.

Mira puts it in one workspace.

Every platform you sell on and every tool you work in, read together for each event.

NNorthwind Festival 2026On saleInterfaceDataConnectors
OverviewWeek 14 of sales · 46 days to doors
Net revenue
€1,220,317
+12% on last edition
Tickets sold
12,411
of 13,200 objective
Average ticket
€98.32
+€4.10 on last edition
Cost per ticket
€3.09
Meta, Google, TikTok
Tickets over timeSoldObjective
JanFebMarApr
Sales by platform
Vivenu5,503
Weezevent4,184
Shotgun2,724

Read it as a dashboard. Edit it as a table.

Every module comes with two views of the same data: screens designed for the job, and a grid where every row can be filtered, edited and exported. Change a price in one and the other already shows it.

InterfaceData
Sales by phaseInterface
Revenue
€1,220,317
Tickets
12,411
Of objective
94%
Early bird€42,524
Phase 1€129,609
Phase 2€178,913
Phase 3€376,452
Pass 2 days€386,884
VIP€105,935
salesData
Ticket typePhasePriceSoldPlatformRevenue
Day passEarly bird€31.501,352Vivenu€42,588
Day passPhase 1€58.002,224Weezevent€128,992
Day passPhase 2€113.401,577Vivenu€178,832
2-day passPhase 3€111.253,384Shotgun€376,470
2-day passPhase 3€149.152,594Vivenu€386,895
VIPSingle€82.761,280CSV import€105,933
BackstageSingle€0.0041CSV import—

Five modules. Each event turns on the ones it needs.

They share one customer list, one set of numbers and one place to report from, so nothing has to be copied between them.

Ticketing

Plan the sale, then watch it happen against the plan.

  • Ticket types, phases and prices set once, as your strategy.
  • Sales from every platform you sell on, in one table.
  • Revenue worked out from your own prices, so the totals always add up.
Northwind Festival 2026Pre-sales
Riverside Park · 25,000 cap
OverviewStrategySalesCustomersSettings
Nov 25Dec 25Jan 26Feb 26Mar 26Apr 26
PhaseRealisedvs prev% planTickets
Early bird€42,524—100%1,352
Phase 1€129,609−3%96%2,224
Phase 2€178,913+504%112%1,577
Phase 3€376,452+115%104%3,384
Pass 2 days€386,884−13%88%2,594
VIP€105,935−12%91%1,280
Marketing

Every post, campaign and euro of ad spend in the same place as the sales.

  • Your brand kit, strategy and editorial calendar per event.
  • Studio makes posts, stories and reels with your brand applied.
  • Ad spend from Meta, Google and TikTok next to the tickets it sold.
Calendar
Northwind Festival 2026 · Week 18
BrandStrategyCalendarContentCampaigns
Mon 12
Line-up reel
Tue 13
Phase 2 story
Wed 14
Artist post
Thu 15
Meta ads live
Fri 16
Countdown
Sat 17
Aftermovie
Sun 18
Last tickets
Ad spend this week€3,420 of €5,000
Guestlists

Quotas, invitations and the door, without the spreadsheet.

  • Quotas per promoter, artist and partner, visible as they fill.
  • Invitations accepted, declined and waiting, in real time.
  • The list your door team checks is the list you approved.
Guest lists
Saltwater Weekender 2026 · 27 May – 1 Jun
Accepted invitations
2,627
Quota
3,579
Waiting for a reply
412
Artists +1388 / 420
Promoters912 / 1200
Partners541 / 860
Press202 / 240
Friends of the house584 / 859
Access

Know who is inside, at which gate, right now.

  • Gates and zones mapped to your venue.
  • Scans arrive live from your access provider.
  • Occupancy and entry peaks while the doors are open, and after.
Live occupancyDoors open
Night Shift · Warehouse 12
8,412inside now, of 9,000
North gate3,904 scans
South gate3,118 scans
VIP entrance1,021 scans
Staff & artists369 scans
Community

Turn your fans into a sales channel you can measure.

  • Ambassadors enrolled per event, with their own links.
  • What each one sold, day by day.
  • Read alongside ticketing, so you see the share they bring.
Ambassadors
Northwind Festival 2026 · 64 enrolled
OverviewAmbassadorsRewards
1IInês214
2HHugo176
3CCamille151
4RRafael122
5LLéa97
6TTomás81

From the first price to the last report.

An event is four stages, and the questions change at each one. Mira follows it through all of them.

  1. 01

    Pre-sales

    Set ticket types, phases and prices. Plan the campaign and the budget behind it.

    TicketingMarketing
  2. 02

    Sales

    Watch every platform sell against the plan, and see which ads and ambassadors brought the buyers.

    TicketingMarketingCommunity
  3. 03

    Event day

    Guest lists at the door, scans at every gate, and occupancy while it happens.

    GuestlistsAccess
  4. 04

    Post-event

    One customer list across platforms, Boards for the debrief, and the baseline for next year.

    CustomersBoards

Money that adds up, and says so when it doesn't.

Revenue is worked out from the prices you set, then checked against what each platform reports. Anything that doesn't match is shown to you, never smoothed over.

Worked out from your prices
€1,220,317
Reported by your ticketing platforms
€1,217,697
€2,620 to explain

41 Backstage tickets were sold with no price set. Mira points at them, so you can fix the price or the platform.

Example figures from a demo event.

Bring the platforms you already use.

Connect your ticketing and ad accounts once for the whole organisation, then link each event. Sales, scans and spend come in by themselves.

Vivenu
Ticketing
Weezevent
TicketingAccess
Shotgun
Ticketing
CSV import
Ticketing
Meta Ads
Marketing
Google Ads
Marketing
TikTok Ads
Marketing
+
Bring your own
Selling somewhere else? Tell us which platform and we'll look at connecting it. Until then, CSV import reads any export.
Ask for an integration

No two events need the same tools.

A club night is not a five-day festival, and a summit is neither. Turn modules on per event: each workspace shows only what that event uses, and you can add one the day you need it.

Northwind Festival 2026
Festival, 3 days
TicketingMarketingGuestlistsAccessCommunity
Future of Retail Summit
Conference, 2 days
TicketingMarketingGuestlistsAccessCommunity
Night Shift: Warehouse 12
Club night
TicketingMarketingGuestlistsAccessCommunity

One workspace forFestivals, Clubs and venues, Conferences, Sports, Exhibitions and fairs, Theatre and touring.

Mira was built with festivals, and every ticketed event asks the same questions underneath: what sold, who came, who got in and what brought them. Mira answers them for a club night, a summit or a season of matches the way it does for a festival.

Festivals
Northwind Festival 2026
Tickets sold
48,210
Guests accepted
2,627
Inside now
18,940

Several days, several ticketing platforms, guest lists by the thousand and gates that never close.

TicketingMarketingGuestlistsAccessCommunity
Clubs and venues
Night Shift: Warehouse 12
Nights this month
14
Repeat customers
41%
On the guest list
320

A calendar full of nights, and one customer list across all of them.

TicketingMarketingGuestlistsAccess
Conferences
Future of Retail Summit
Delegates
3,480
Sponsor passes
212
Badge scans
9,105

Delegate passes, speaker and sponsor lists, and badge scans at every room.

TicketingGuestlistsAccessMarketing
Sports
Harbour FC vs Lions
Match tickets
21,560
Season holders
9,800
Through the turnstiles
28,412

Match-day sales, season holders and turnstiles that open for an hour.

TicketingAccessMarketingCommunity
Exhibitions and fairs
Home and Living Expo
Exhibitors
184
Visitors registered
36,700
Footfall today
11,230

Exhibitor allocations, visitor registration and footfall by hall.

GuestlistsAccessTicketing
Theatre and touring
The Glass Room, spring tour
Cities
12
Seats sold
26,940
Came to more than one
8%

One show in many cities, each with its own sale and the same audience.

TicketingMarketingBoards

See your next event in Mira.

Tell us about your events and the platforms you sell on. We'll walk you through Mira with them in mind.

Book a demo